Website Grader for Small Businesses
Get a single fix list you can act on this week.
Then fuse Google Search Console, Bing, and Google Analytics to tell you exactly what's working.
Free account. Your full Growth Readiness Score: SEO, trust signals, AI visibility, and a prioritized fix list.
728+ scans run and counting
"This could change my business entirely."Jarrod Ruggles, theflico.com
Three expert perspectives on your site
Each scores a different dimension of your site. Together, they make up your Stackra Report.
Chief Marketing & Experience Officer
Does this site generate leads, is it credible?
Search Expert
Can people find you, can AI see your site?
Technical Lead
Is this site fast, reliable, and safe?
You don't need another dashboard. You need a plan.
Most website tools are great at what they do. The problem is they hand you raw data and expect you to be an expert. Stackra is the only website grader that fuses your live site with your search and analytics data to tell you what to fix first.
The SEO Suites
Moz, Semrush, Ahrefs
Built for specialists to do deep keyword research, competitor gap analysis, and daily rank tracking across thousands of terms.
- Overwhelming for non-experts
- High monthly subscriptions
- No clear "do this next" prioritization
Analytics & Consoles
Google & Bing Tools
The raw truth about your traffic, clicks, and site health, straight from the search engines themselves.
- Raw data dumps without context
- Isolated from each other
- Flags issues but doesn't explain how to fix them
Stackra Grader
The translation layer
Reads your live site, Google Search Console, Bing Webmaster Tools, and Google Analytics. Fuses it into one prioritized plan in plain language.
- Analyzes 4 sources of truth together
- Plain-language instructions
- Clear "do this first" prioritization
Website tools
All toolsRun a focused check on its own. Each tool is one slice of the full Stackra Report.
Free account required.
How the website scan works
Enter URL
Paste any website address.
No installs, no code, no setup required.
Crawl & Analyze
Stackra reads your pages to learn what kind of business you run and who your customers are, then detects your platform and full tech stack. Performance, SEO, accessibility, design, and AI-search readiness are all benchmarked against businesses like yours.
Get Your Stackra Report
A Growth Readiness Score, three expert reviews, and a step-by-step action plan. Every recommendation is tied to a real finding on your site and ordered by impact.
The Stackra Report
Every scan produces the same three outputs, on Free and paid plans alike. Works for agencies, local businesses, and even vibe coders.
Growth Readiness Score
A 0 to 100 score across three pillars, Conversion & Trust, Search Visibility, and Technical Confidence, benchmarked against real data for businesses like yours.
See your score. Know what's dragging it down.
Expert Review
Assessments from three perspectives: a Chief Marketing & Experience Officer, a Search Expert, and a Technical Lead, each reading your site in the context of your industry and the customers you serve.
Written by role. Each expert owns their domain.
Action Plan
Step-by-step quick wins and longer-term improvements, each tied to a specific finding on your site, with clear instructions and the reason it matters.
Start with the top fixes. Skip the noise.
Start free. Upgrade when you want to stay ahead.
Every plan includes the full Stackra Report. Paid plans add the tools to track progress over time and prove it, from $19 per month. The big SEO suites start around $120.
- Full Stackra Report
- Scan history to track your score
- 3 scans per month
- Everything in Free
- See what changed between scans
- Search Console and Analytics data
- PDF export and report sharing
- 25 scans per month
Ground the report in your real numbers
Stackra checks your Google Business Profile on every scan. Connect Search Console and Analytics on a paid plan to fold your own search and traffic data straight into the findings.
Google Business Profile
Checked on every scan as a local trust and credibility signal.
Google Search Console
Bring your real impressions, clicks, and search positions into the report.
Google Analytics
Layer your actual traffic data onto the findings and recommendations.
Built to give you clarity, not noise
Most audits surface hundreds of issues with no guidance on what actually matters. Every Stackra Report is built around one principle: surface what's important, say why, and make the path forward clear.
Evidence-backed findings
Every recommendation links to the exact signal that triggered it. Not a generic checklist.
Business-type scoring
Benchmarks adjust to your site type. A restaurant, law firm, and e-commerce store are each scored differently.
Scores anchored to data
70% of every score comes from measured signals. AI adds strategic context, not fabricated numbers.
Transparent about limits
If bot protection or a Cloudflare wall blocks a page, the system detects it and says so.
Example finding
Page speed: main content loads in 5.8s
Above the 2.5s threshold, likely hurting rankings and bounce rate
Compress and lazy-load hero image
Switching to WebP + lazy loading can cut load time by 60-70%
Signal detected. Root cause identified. Fix explained. Not a number on a dashboard.
How scoring worksWhat the website grader checks
Six analysis layers run on every scan. Select each one to see what it covers.
Multi-Page Crawl
Crawls up to 20 pages to build a complete picture of your site architecture.
Technology Detection
Identifies 238+ technologies across your stack: CMS, analytics, frameworks, payments, and security tools, all detected automatically.
Accessibility Audit
Checks that your site is usable by everyone, across critical, serious, and moderate issue levels.
Performance Scoring
Core Web Vitals and page speed metrics that affect user experience and search rankings.
Security Assessment
Checks for HTTPS, security headers, and known supply-chain vulnerabilities.
Expert Reviews
Three expert perspectives (marketing, search, and technical) each score and review a different dimension of your site.
Multi-Page Crawl
Crawls up to 20 pages to build a complete picture of your site architecture.
What people are saying
From real small business owners, freelancers, and contractors using Stackra. Earlier feedback kept anonymous on request.
"Your report and feedback really gave me some confidence and direction."
Jarrod Ruggles
Owner, theflico.com"Very insightful - easy to use and great information especially for people like me who aren't that knowledgeable in this space!"
Marketing manager
Early user
"It looks great! I could see myself using this, fixing the changes on my own (since my budget is almost $0 lol), then re-scanning to see if they are fixed."
Small business owner
After first scan