Know what to fix first on your website.
Written for business owners, not developers.Find out what's quietly costing you customers and exactly what to do about it.
A Stackra audit report scores a website across three weighted pillars. Conversion and Trust (35 percent) is reviewed by an AI CMO persona and evaluates call-to-action quality and placement, hero message clarity, trust signals, social proof, and contact forms. Search Visibility (35 percent) is reviewed by an AI SEO and GEO Expert persona and evaluates title tags, meta descriptions, heading structure, content depth, internal linking, and AI crawler access. Technical Confidence (30 percent) is reviewed by an AI CTO persona and evaluates page load speed, security headers, accessibility coverage, tech stack health, and mobile performance benchmarks. Each pillar blends 70 percent deterministic measured data with 30 percent AI expert judgment. The report output is a prioritized action plan with every recommendation tagged by pillar, expected impact level, and effort estimate so business owners know where to start first.
Three expert perspectives on your site
Each scores a different dimension of your site. Together, they make up your Stackra Report.
Chief Marketing & Experience Officer
Does this site generate leads, is it credible?
Search Expert
Can people find you?
Technical Lead
Is this site fast, reliable, and safe?
How it works
Enter URL
Paste any website address.
No installs, no code, no setup required.
Crawl & Analyze
Tech detection, Google PageSpeed Insights performance testing, accessibility audits, and visual design analysis all run in parallel.
Get Your Stackra Report
Your Stackra Report includes a Growth Readiness Score, three expert reviews, and a prioritized action plan.
The Stackra Report
Every scan produces the same three outputs. No tiers, no upsells.
Growth Readiness Score
A scored rating broken down across three pillars: Conversion & Trust, Search Visibility, and Technical Confidence.
See your score. Know what's dragging it down.
Expert Review
Assessments from three perspectives: a Chief Marketing & Experience Officer, Search Expert, and Technical Lead, each with in-depth industry insights and best practices.
Written by role. Each expert owns their domain.
Action Plan
Prioritized quick wins and longer-term improvements, each tied to a specific finding with a clear reason why it matters.
Start with the top fixes. Skip the noise.
Built to give you clarity, not noise
Most audits surface hundreds of issues with no guidance on what actually matters. Every Stackra Report is built around one principle: surface what's important, say why, and make the path forward clear.
Evidence-backed findings
Every recommendation links to the exact signal that triggered it. Not a generic checklist.
Business-type scoring
Benchmarks adjust to your site type. A law firm and an e-commerce store are scored differently.
Scores anchored to data
70% of every score comes from measured signals. AI adds strategic context, not fabricated numbers.
Transparent about limits
If bot protection or a Cloudflare wall blocks a page, the system detects it and says so.
Example finding
Page speed: main content loads in 5.8s
Above the 2.5s threshold, likely hurting rankings and bounce rate
Compress and lazy-load hero image
Switching to WebP + lazy loading can cut load time by 60-70%
Signal detected. Root cause identified. Fix explained. Not a number on a dashboard.
How scoring worksWhat gets analyzed
Six analysis layers run on every scan. Select each one to see what it covers.
Multi-Page Crawl
Crawls up to 20 pages to build a complete picture of your site architecture.
What people are saying
Real responses from early users. Names kept private.
"It looks great! I could see myself using this, fixing the changes on my own (since my budget is almost $0 lol), then re-scanning to see if they are fixed."
Small business owner
After first scan
"Very insightful - easy to use and great information especially for people like me who aren't that knowledgeable in this space!"
Marketing manager
Early user
"The analysis was great. Now I want it to tell me what to do to fix it. Or even fix it for me. Amazing."
Startup founder
Complete analysis
Free Website Audit Checklist for Small Businesses
A practical checklist covering the things that actually matter for small business websites.
Why Most Website Audit Reports Are Useless
Most audit tools dump a checklist and call it insight. Here's what a useful report actually looks like.
7 Website Mistakes That Cost Small Businesses Customers
The most common, fixable website mistakes we see across thousands of small business sites.
10 Quick Website Fixes That Actually Increase Conversions
Targeted improvements that move visitors closer to taking action, ranked by effort vs. impact.