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Drupal Benchmarks
Drupal is an open source CMS for complex, structured, and content heavy websites. This page shows how Drupal sites perform and what they run, from a sample of 25,000 sites.
About Drupal
Built for
Organizations, universities, governments, and enterprises that need strong content modeling, workflows, and governance.
Most common use
A large institutional or government website.
Strengths
- Strong content modeling and taxonomy
- Robust user permissions and workflows
- Good for complex multilingual sites
Watch-outs
- Steeper learning curve than simpler CMSs
- Implementation often needs experienced developers
- Upgrades and maintenance require planning
Performance overview
74%
CWV pass rate
3,161 field-data sites
1.5s
Median LCP
75ms
Median INP
0.00
Median CLS
Tool adoption
Analytics76%
CDN60%
Email capture42%
Tag manager36%
Cookie compliance19%
Marketing automation12%
Maps9%
Live chat8%
CRM4%
A/B testing2%
SEO plugins2%
Payments2%
Booking1%
Reviews1%
Reservations0%
Structured data and SEO markup
Canonical tag83%
Open Graph40%
Twitter Card20%
JSON-LD16%
Organization schema12%
WebSite schema9%
Microdata7%
Breadcrumb schema4%
Article schema3%
LocalBusiness schema2%
Product schema1%
FAQPage schema1%
Most-used tools
Analytics
- 1Google Analytics
- 2Facebook Pixel
- 3Matomo Analytics
SEO
- 1Yoast SEO
- 2RankMath SEO
- 3Ahrefs
Live chat
- 1WhatsApp Business Chat
- 2Zendesk
- 3JivoChat
Reviews
- 1Trustindex
- 2Trustpilot
- 3Bazaarvoice Reviews
Booking
- 1Calendly
- 2AddEvent
- 3Trumba
CDN
- 1Cloudflare
- 2jsDelivr
- 3cdnjs
Marketing automation
- 1MailChimp
- 2Salesforce Marketing Cloud Account Engagement
- 3HubSpot
Cookie compliance
- 1OneTrust
- 2Cookiebot
- 3Klaro
Top countries
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Percentages show the share of Drupal sites where each signal was detected. Benchmarks derived from public web-performance datasets (HTTP Archive and the Chrome UX Report); cleaning, platform classification, and analysis are Stackra's own.