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WordPress Benchmarks

WordPress is an open source CMS used for blogs, business sites, and many custom websites. This page shows how WordPress sites perform and what they run, from a sample of 25,000 sites.

About WordPress

Built for

Individuals, publishers, businesses, and agencies, from simple blogs to large content driven websites.

Most common use

A blog or content website.

Strengths
  • Very large plugin and theme ecosystem
  • Flexible for many site types
  • Widely supported by hosts and developers
Watch-outs
  • Plugin quality and compatibility vary
  • Ongoing updates and security need attention
  • Performance often needs optimization

Performance overview

58%
CWV pass rate
1,565 field-data sites
1.9s
Median LCP
75ms
Median INP
0.00
Median CLS

Tool adoption

Analytics70%
SEO plugins65%
CDN47%
Email capture32%
Tag manager30%
Cookie compliance23%
Live chat15%
Maps14%
Marketing automation11%
A/B testing6%
Reviews5%
Payments4%
CRM2%
Booking1%
Reservations0%

Structured data and SEO markup

Canonical tag94%
Open Graph77%
JSON-LD71%
Twitter Card71%
WebSite schema70%
Organization schema56%
Breadcrumb schema51%
Microdata32%
Article schema12%
LocalBusiness schema4%
FAQPage schema3%
Product schema2%

Most-used tools

Analytics
  • 1Google Analytics
  • 2Site Kit
  • 3Facebook Pixel
SEO
  • 1Yoast SEO
  • 2RankMath SEO
  • 3All in One SEO
Live chat
  • 1WhatsApp Business Chat
  • 2Tawk.to
  • 3Zendesk
Reviews
  • 1Trustindex
  • 2Rich Plugins Reviews
  • 3Trustpilot
Booking
  • 1Calendly
  • 2EventOn
  • 3Bookly
CDN
  • 1Cloudflare
  • 2cdnjs
  • 3jsDelivr
Marketing automation
  • 1MailChimp
  • 2HubSpot
  • 3MailChimp for WordPress
Cookie compliance
  • 1CookieYes
  • 2Complianz
  • 3Funding Choices

Top countries

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See how your WordPress site compares

Run a free scan and measure your site against these WordPress benchmarks.

Percentages show the share of WordPress sites where each signal was detected. Benchmarks derived from public web-performance datasets (HTTP Archive and the Chrome UX Report); cleaning, platform classification, and analysis are Stackra's own.