What we measured
Core Web Vitals are Google's real-world speed and stability scores. We pulled them from the Chrome User Experience Report, which records how actual US mobile Chrome users experience a site, then grouped every measured site in our 1.1 million-site corpus by industry. A site passes when it clears all three thresholds at once. Only sites with enough real traffic to measure are included.
The ranking
Consumer and local-service industries sit at the top. Content-heavy and business-to-business industries sit at the bottom, all measured against the 67% all-industry baseline.
Baseline is 67%, the pass rate across all industries. Source: Stackra corpus, Chrome UX Report field data (US mobile), 2026.
| Industry | CWV pass rate | Sites measured |
|---|---|---|
| Restaurants | 76% | 56,174 |
| Recreation | 76% | 12,622 |
| Retail | 74% | 57,306 |
| Government | 74% | 10,906 |
| Healthcare | 71% | 21,244 |
| Education | 68% | 18,676 |
| Content / media | 62% | 13,755 |
| B2B services | 62% | 15,414 |
| Professional services | 59% | 11,551 |
Baseline is 67%. Source: Stackra corpus, Chrome UX Report field data (US mobile), 2026.
Why content-heavy sites lag
The pattern follows page weight. A restaurant or recreation site is usually light: a few pages, some photos, a menu. Media sites carry video, ad scripts, and heavy interactive elements. B2B and professional-services sites are more often custom-built on heavier stacks. More on the page means more for a phone to load, and slower phones fall behind first.
What this means for your site
Your industry sets a rough expectation, not a ceiling. A professional-services site can absolutely pass Core Web Vitals. It just starts from a heavier average. The fix is the same in every industry: lighter pages, compressed images, and shipping real HTML instead of building the page in the browser.